Its a complete assignment on "MARKETING PLAN for MICROWAVE OVEN" including Presentation Slide. Just download it and customize as you want.
Table of Contents
- Executive Summery
- 1.0 Current Market Situation
- 1.1 Market Description
- 1.2 SWOT Analysis
- 1.3 Competitive Review
- 1.4 Product Review
- 1.5 Distribution Review
- 2.0 Marketing Strategy
- 2.1 Market segmentation
- 2.2 Research and surveys
- 2.3.1 Advertisement Costs
- 2.3.2 The Cost of Running the Advertisements on Different Media
- 2.3.3 Message
- 2.3.4 Media
- 2.3.5 Sales Promotion
- 3.0 Measurement and Control
- 4.0 Budgeting
- 4.1 Pricing Strategy
- 5.0 Conclusion
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